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PRPLI To Host Beyond Facebook And Twitter

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?Social Media that Delivers Results? on January 10
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(Hicksville, NY)
Public Relations Professionals of Long Island (PRPLI) will present ?Beyond Facebook and Twitter: Social Media Programs that Deliver Results? on Tuesday, January 10, 2012 at 6:00 p.m. at Westbury Manor, 1100 Jericho Turnpike, Westbury, N.Y.
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Social media plays a frontline role in public relations. But there is more to social media than Facebook, Twitter and LinkedIn. As the pressure mounts to drive more traffic and generate more results with websites, what are some other strategies that can impact business? online PR and marketing efforts?? Discussion will include which strategies can enhance social media presence beyond the well-known sites and strategies for leveraging the existing social influencers.
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Two social media experts will present the program. Lee Bogner is founder of @LeeBogner Social Media Ambassadors, a social business consultancy. Lee was most recently CIO and head of social media business at Marden-Kane where he served as spokesperson and launched its social media business unit, directed social business and technology strategy, social data analytics; and apps development. Lee serves as a board of director for Social Media Club of Long Island, Hofstra?s Zarb IT Executive Board of Visitors and St. John?s U. Tobin College Alumni Association.? Linda Romano is director of Social Media and Interactive Creative Services for Adelphi University. She has extensive integrated and strategic marketing experience, including work with events, print, and digital media. Linda?s interests include the ways in which new and social media can impact education?s current top-down knowledge paradigm, and how social media can be used for advocacy and change.
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?Beyond Facebook and Twitter: Social Media Programs that Deliver Results? is $50 for PRPLI members, $65 for non-members and $25 for students. More information is available at www.PRPLI.org.
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Public Relations Professionals of Long Island (PRPLI) is a professional trade association that provides members with the opportunity to network, learn and share new experiences, and advance in their careers. Founded in 1990, PRPLI is the largest regional organization for individuals working in public relations, publicity, media relations, marketing, corporate communications, advertising, event planning, government relations and community affairs.? PRPLI members include PR practitioners from the public, private, and not-for-profit sectors, as well as independent communicators.



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